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Digital Marketing - AdWords Optimisation Specialist

Employer
Manpower Ireland
Location
Dublin
Salary
EUR30900 - EUR40000 per annum + Additional Benefits
Closing date
23 Jul 2018

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Sector
Marketing and PR
Job Type
Permanent
Hours
Full-time
This position is part of a team responsible for Ad creation & Modification of client websites. It requires great client service skills and consultants should be able to manage multiple clients in a fast-paced environment. This role works closely with Account Managers, Advertisers, Creative Agencies, Publishers, Post Production Developers, Quality Assurance Specialists and Live Issue Support Specialists. An excellent opportunity with a leading Global IT Company!

Responsibilities:

*Implementing optimization solutions: building campaigns for our high value customers
*Create Keywords packs, bids and budget suggestions. Gather and analyse data at account level and campaign level
*Create reports to support or aid the optimisation/incremental opportunity strategies and/or support the team's requirements for report creation and their analysis.
*Use optimisation techniques and work on optimisation aligned to customers' goals across Search, Google Search Network (GSN), Mobile and YouTube.
*Identify general opportunities in an account to help sales team size opportunities and drive conversations with agencies and clients
*Ability to effectively interact with top tier Account Optimisers to understand, action & respond to requests
*Demonstrate innovation and intuition in identifying areas requiring operational adaptation and/or improvement

Requirements:

*Minimum BA/BS degree or equivalent practical experience
*Digital marketing experience (Client service or account management), including min. 1 year of AdWords Optimisation experience
*MUST be AdWords Search fundamentals certified
*Proven track record of working on a successful campaign.
*Experience working in a B2B environment and active user of Digital/Internet and online applications (AdWords, Advertising, etc)
*Demonstrated capacity for critical thinking, analysis and attention to detail
*Strong work ethic, with the ability to work well both independently and within the context of a larger team-oriented environment
*Demonstrated proficiency with written English & excellent spoken English
*Ability to work on a flexible schedule
*Technologically capable - Ability to learn, retain and apply large amounts of product, process, policy and system information
*Effective probing skills and analysing / understanding skills
*Problem solving skills with customer centric approach
*Proficiency at basic business software such as MS Excel and PowerPoint.
*Candidate must have Full Eligibility to work here in Ireland indefinitely

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