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Digital Assistant Brand Manager X 2

Employer
Undisclosed Company
Location
Leatherhead, Surrey
Salary
£38000 - £42000 per annum
Closing date
4 Oct 2018

View more

Sector
Marketing and PR
Job Type
Temporary
Hours
Full-time

An exciting opportunity has arisen to join a world leading Food Organisation. Upfield is currently seeking Digital Assistant Brand Manager X 2 at Leatherhead (moving to Wimbledon later in the year) . This is a full-time, temporary role for a period of 6 months, Monday to Friday, 36.25 hours per week, to start ASAP. The role is paying between £38,000 - £42,000 per annum, pro rata, depending on experience.

About Upfield!

Upfield is a global leader in plant-based nutrition with a great history and a portfolio of iconic brands that people have used and trusted for generations. This includes Flora, Rama, Becel, Blue Band, Country Crock, I Can't Believe it's not Butter and Flora Pro.Activ.

Main Job Purpose:

This role is critical in supporting marketing activity on the Flora/Flora Pro.Activ brand in the UK & Ireland and will be responsible for assisting to land the 2019 plan in a way that generates mass excitement for the Flora brand. Within this role the successful candidate will develop an in-depth understanding of brand building including media planning and execution, launching exciting and innovative new NPD, pricing and promotion planning, competitor analysis, shopper insight and in-store execution, distribution improvement and P&L delivery.

Key Responsibilities and Accountabilities:

  • Help drive successful launch of improved core products and NPD in store with strong distribution
  • Support successful through-the-line media campaigns
  • Management of social media channels, driving positive brand engagement in alignment to the overall Digital Marketing plan
  • Planning and implementation of website updates
  • Help drive ongoing optimization of the promotional competitiveness of Flora
  • Champion continued understanding of shopper habits and insights to deliver competitive instore and ecommerce activities
  • Performance reporting
  • Work within and lead cross-functional project teams, as well as working closely with Business Operations to ensure alignment and consistency in go-to-market strategy

Key Competencies

  • Project Management
  • Commercial Awareness
  • Teamworking: ability to work effectively with diverse, cross-functional teams
  • Demonstrates clear consumer insight, analytical skills, and breakthrough thinking; Ability to turn insights to ideas and growth opportunities
  • Communication Skills
  • Entrepreneurial Drive
  • Creative thinking

Key Skills/Experience Required:

  • This position requires demonstrated performance in the required marketing skills and Unilever competencies. As a reference point, the following are guidelines:
  • 2+ years marketing experience, preferably in FMCG industry and foods business
  • Demonstrated high performance in project management
  • Experience in digital marketing and social media management
  • Creative and passionate about consumers
  • Website management & SEO knowledge or experience highly beneficial

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