Digital Marketing Executive

Working for a leading in their field, we are looking to recruit a passionate and motivated individual to help drive the digital transformation and assist the Marketing Manager with digital marketing activities across the business. This is a superb opportunity to be involved in a really exciting business, getting your teeth into their digital presence

Your key responsibilities will be to:

• Ensure the website is up to date and that content is kept fresh and is optimised.
• Work to improve organic search rankings on a weekly basis and optimise website content for featured snippets.
• Work alongside marketing agencies to continue to develop our organic and paid channels.
• Measure and report performance of all digital campaigns and assess the ROI.

We are looking for a seasoned marketer, who can demonstrate the following;

• Proven digital marketing experience.
• A strong understanding of Google Marketing Platform including Analytics, Optimise, Search Console, Tag Manager, Ads and Data Studio.
• Knowledge of marketing tools such as SEMRush, Unbounce, Moz, Xenu, Microsoft Dynamics, Dotmailer and AutopilotHQ.
• Understanding of local search optimisation and social media marketing.
• Be able to think outside the box and come up with creative ways to continue to increase online growth and generate leads.